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Pickleball Magazine Feature: Pickleball in the Sun Promotes Pickleball as a Luxurious Lifestyle Brand
Feature story for the Pickleball Magazine July/August 2022 Issue written by Jennifer Brozak. Read the full issue HERE. As the saying goes, when opportunity knocks, open the door. Over the past few years, Laura Gainor has heeded this ageless wisdom by transforming...
Two National Media Hits, One Week: Vossberg Gainor coordinates pickleball promotional segments for NBC Nightly News and Good Morning America
While the effort that goes into growing the sport of pickleball has numerous highs and lows, seeing the hard work and dedication of coordinating efforts with national media outlets to drive more awareness for the game, has always been one of the strongest driving...
NBC Nightly News with Lester Holt: Kids Edition features USA Pickleball & Pickleball in the Sun
Pickleball in the Sun collaborates with NBC Nightly News: Kids Edition to teach Florida youth how to play the great sport of Pickleball. Unsurprisingly, the sport of Pickleball has continued to gain traction throughout the United States, this week most notably with a...
Real Dill® Pickleball Clubs Announce Two Locations in Development, with more on the Way
Pickleball just got hotter! Congratulations to Vossberg Gainor's client, Real Dill® Pickleball Clubs who have officially announced their brand with two locations currently in development and more to come. Read the full press release below and visit PlayRealDill.com to...
Welcome to the Vossberg Gainor Team, Emma!
Vossberg Gainor is excited to announce Emma Masur has joined the team as the Digital Marketing Manager! When Vossberg Gainor launched in 2019, pickleball was an unkown word. Just a few weeks after launching, Laura Vossberg Gainor was introduced to USA Pickleball...
Marketing Brew: Pickleball brands and organizations are using modern marketing moves to expand the sport beyond boomers
Laura Vossberg Gainor was recently interviewed by Alyssa Meyers for the Marketing Brew to share a behind-the-scenes look at what went into working with USA Pickleball and Milwaukee-based ad agency, Boelter + Lincoln on the 2020 brand refresh. Vossberg Gainor continues...
CNN: The sport with the funny name that’s sweeping America
Laura Vossberg Gainor talks with Faith Karimi of CNN for USA Pickleball about the growth of pickleball as it continues to be America's fastest growing sport. Plus interviews with top-ranked pros, Catherine Parenteau and Ben Johns. Visit CNN.com to read the full...
Growing Pickleball For All with Laura Gainor, USA Pickleball – Life in the Front Office Podcast
Laura Vossberg Gainor joined Jake Hirshman on "Life in the Front Office" Podcast to about marketing the sport with USA Pickleball, the opportunities for brands with the game and the growth she's witnessed over the last 2.5 years while being a consultant for USA...
Shape Magazine: Why Pickleball Should Be Your Next Hobby
If you’re seeking a game that’ll get you moving and is easy to pick up, you should head to (or create) a pickleball court, as reported by Zara Hanawalt for Shape Magazine in their featured article: “Why Pickleball Should Be Your Next Hobby.” To learn more about the...