As one of the fastest growing sports in the America, there are almost 3.5 million pickleball players across the United States, according to the Sports & Fitness Industry Association’s (SFIA) 2020 report.
Vossberg Gainor is a pickleball marketing agency specializing in driving awareness for brands and organizations involved in the sport of pickleball, helps avid players with their personal brand to allow them to successfully market themselves, and is a leader in strategic thinking in experiential marketing for events and tournaments.
Founder, Laura Vossberg Gainor has been working with USA Pickleball, the national governing body of one of the fastest growing sports in the United States, since October 2019 and currently serves as the Director of Media Relations as a consultant. And like everyone else that first learns how to play, she has also become addicted to the healthy lifestyle and social aspect of the sport and can find her playing on the courts multiple days a week.
Whether you want to learn more about how to market yourself, your brand, or you want to learn how to play the game, contact Vossberg Gainor.
Director of Media Relations
Vossberg Gainor has been a consultant for USA Pickleball since October 2019, and the Director of Media Relations for the organization since April 2020. As a consultant, Vossberg Gainor leads the brand’s earned media efforts and contributes to the organization’s newsletter and Pickleball Magazine.
There are almost 3.5 million pickleball players in the world. It’s an honor to be one of them and an ambassador for USA Pickleball, bringing more people to the courts playing one of the fastest growing sports in America.
Personal Brand Development for Players
With extensive experience marketing for leading sports’ brands, Vossberg Gainor provides her clients’ with strategic development of their personal brand. Including creating a personal website/blog, social media branding and graphics, and content to tell the players’ story as they represent themselves and their sponsors.
Tournament + Event Marketing
As an expert in experiential marketing, we provide clients with the tools they need to market and manage their pickleball tournaments and events. From announcing the tournament online, to filling player registrations to activating onsite.
Social Media Management
Guide brands and players on how to utilize their social media channels to connect with their audiences and grow their online following. Examples include setting up the proper online channels, determining the voice of each channel and guiding in the strategy to create unique content to tell each brand or player’s story.
Obsessed Pickleball Player
Since learning the sport in November of 2019, once bringing USA Pickleball on as a client, Laura Gainor instantly became obsessed with the sport and loves that she gets to work and play with pickleball each day for fun and her career. With a goal of becoming a 4.0 player in the near future, she looks forward to participating in tournaments in the upcoming year.