Pickleball Magazine – August/September 2020

Pickleball Magazine – August/September 2020

Welcome to Pickleball Magazine August/September 2020! Pickleball Magazine is recognized by USA Pickleball as the “official magazine” of pickleball. 

It was an honor to get the opportunity to talk with many individuals whose lives have been healed through pickleball. The health benefits of pickleball both physically and mentally are what make the sport one of the fastest growing sports in America. 

To view the full issue and read “The Healing Power of Pickleball”, please click HERE

USA Pickleball Association Celebrates Sport’s 55th Anniversary

USA Pickleball Association Celebrates Sport’s 55th Anniversary

Social distancing, multi-generational appeal makes it “One of America’s Fastest-Growing Sports”

(July 20, 2020) – One of the hottest sports in America turns 55 years old this week – and has never looked better.

Created in suburban Seattle in July 1965, pickleball grew steadily across the U.S. in the ensuing decades. However, in the last 10 years its popularity has increased exponentially. Since 2013, the sport’s governing body, the USA Pickleball Association, has seen membership increase more than 1,000% and there are now an estimated 3.3 million players across all 50 states. A 2019 survey by the Sports & Fitness Industry Association called pickleball “one of the country’s fastest growing amateur sports.” Pickleball is now played in 25 countries and being discussed as a possible future Olympic sport.

COVID-19 has further boosted the sport’s appeal. A mix of tennis, ping pong and badminton, pickleball was called the “perfect pandemic pastime” by the New York Times, since its 20-foot by 44-foot court can easily be set up on driveways and at home, and its rules include a no-volley zone of 7 feet on either side of the net – keeping opposing players safely apart.

In response to the public’s surging interest, USA Pickleball has launched a new, enhanced website –

usapickleball.org. In celebration of the 55th anniversary and to continue growing junior programs, for the next month 10% of proceeds from select USA Pickleball merchandise sales will go toward the non-profit organization’s high school grant programs.

“Interest in pickleball has been unprecedented in recent years and people are searching for information on how to play, where to play, and just about everything else related to the sport,” said USA Pickleball Executive Director Justin Maloof. “We are setting the stage for the future with a strategic plan and alignment to U.S. and International sports governing bodies, on pickleball’s journey to Olympic recognition.”

Pickleball is relatively easy to learn and attracts players of all ages due to its fun, social and friendly nature (2020 Fact Sheet). While it is commonly part of school physical education programs, it is also a staple in retirement communities, municipal park & recreation centers, paddle & racquet sports facilities and country clubs. Although the majority of players consider themselves “casual” participants, local, regional and national tournaments are held across the United States. Many of them are sanctioned by USA Pickleball, including the annual USA Pickleball National Championships at the iconic Indian Wells Tennis Garden in California.

About the USA Pickleball Association

The USA Pickleball Association, a non-profit 501(c)(3) was established in 2005 to further the advancement of the sport on a national level. As the official governing body of pickleball in the United States, the USAPA promotes the growth of pickleball by maintaining the rules, setting player ratings, advancing the sport through its national network of 1,900+ ambassadors, and sanctioning tournaments. Since 2013, the USAPA has grown 1,000% in its membership which now exceeds 40,000. The USAPA is divided into 11 regions across the country with all 50 states being represented. The extensive group of volunteer ambassadors oversees the sport in their respective states. More information can be found at usapickleball.org.

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Vossberg Gainor Welcomes Jordan Huber to the Team!

Vossberg Gainor Welcomes Jordan Huber to the Team!

Laura Vossberg Gainor, founder of Vossberg Gainor, is thrilled to announce the addition of Jordan Huber to the team as the PR + Social Media Coordinator through an exclusive mentorship program focused on helping young professionals. As a company that strongly believes in helping individuals grow in their careers and find their next professional opportunity when challenges arise, it is with great honor to have Jordan to not only assist with client projects, but to also take it as an opportunity to provide mentorship to an up-and-coming advertising professional to find their next step in their career.

Jordan brings extensive experience as a graduate of the University of Wisconsin-Madison with a focus in journalism and held positions at well-known Milwaukee ad agencies; Hanson Dodge and Boelter + Lincoln as a brand engagement intern and Social Media Assistant.

As the freelance PR + Social Media Coordinator for Vossberg Gainor, Jordan will have the opportunity to work directly with Laura Vossberg Gainor on client projects with the USA Pickleball Association (USAPA).

Welcome to the team Jordan and we are thrilled to see where you land next and to have the opportunity to provide the mentorship to showcase your incredible talents to other organizations.

Connect with Jordan on LinkedIn

 

Inside Florida Pickleball featuring USA Pickleball Association

Inside Florida Pickleball featuring USA Pickleball Association

Vossberg Gainor, marketing consultant for USA Pickleball Association (USAPA), recently spoke with Carl Foster, host of the weekly show “Inside Florida Pickleball”, live from Pictona at Holly Hill about our “20 for 20 Member Incentive Program”.
This exclusive incentive program features our $20 annual membership with access to several new Pickleball-related offers; any one of which is designed to offset the annual price of the USAPA 1-year members. This program is designed to run for a limited time (expires July 31st). During the program, additional 1-2 day “flash sales” will be available for members to take advantage of from a number of our valued USAPA partners.
For more details about the program, our USAPA member benefits, and to signup, visit USAPA.org.
“Inside Florida Pickleball” airs every Saturday with player and sponsor interviews, event highlights, medal ceremonies and shines a spotlight on why pickleball has become one of the fastest growing sports in America! Subscribe to their YouTube channel.

New York Times Feature: Is Pickleball the Perfect Pandemic Pastime?

New York Times Feature: Is Pickleball the Perfect Pandemic Pastime?

As a marketing consultant for the USA Pickleball Association, Vossberg Gainor had the opportunity to talk with The New York Times about playing pickleball during the pandemic. 

I so greatly miss playing pickleball with our local community and the Chicago Pickleball Club on Friday nights and look forward to the day when we can all safely play together again. 

Ellen Degeneres has recently picked up the sport, playing with Portia at their home, and the sport will continue to grow as new players jump on board!

You can read the full New York Times article HERE. Thank you, Rachel Simon.