The Holderness Family, known for their viral music videos, has hit the pickleball court! And, after playing once they’re hooked and ready to up their game. While creating the most epic song – “the Pickleball Song,” of course.
Check out “The Pickleball Song” and our full interview with the Holderness Family as pickleball pro, Michelle Esquivel (AKA Consistent as Hell) gives Kim and Penn some tips to up their game.
By Laura Gainor – Featured in the May/June issue of Pickleball Magazine
What do you get when you have the best players in spikeball, pickleball and volleyball come together to show off their talents in their respective sports?
A “Pro vs. Pro” video series with top-ranked pickleball players Ben Johns and Kyle Yates playing pickleball and spikeball (a.k.a. roundnet) against Preston Bies, pro roundnet player, and Casey Patterson, pro beach volleyball player.
The video series on Preston Bies’ YouTube channel called “How to Roundnet” all started with Preston taking a break from spikeball to do a 50-day pickleball binge where he trained two hours a day.
Preston, 27, of Santa Barbara, California, got stoked about pickleball and wanted to play against the best. So he did a Google search for “best pickleball player in the world” and found none other than Ben Johns’ name pop up. He figured, why not message Ben on Instagram and ask if he wants to come out to California to do a pro vs. pro video series to play spikeball and pickleball, and to bring a friend with him.
So that’s exactly what happened. Ben called Kyle Yates and asked if he was up for the challenge, so both of them flew to California to learn how to play spikeball and show Preston and Casey how to excel in the game of pickleball.
“Ben and I are always up to try something new, so when we are invited to play with the world’s best at anything, of course we’re going to say yes!” says Kyle. “My favorite part about the Pro vs. Pro competition was seeing just how amazing these other pros are at their respective sports. I was in awe of some of the shots Preston was able to hit in roundnet—and it was pretty fun to show off a bit and feel comfortable on the pickleball court!”
Not only did these incredible athletes excel at each other’s respective sports, they had some fun along the way—including Ben using a slipper as a pickleball paddle to see if he could still win against the spikeball pros in a match. Spoiler alert: Ben won.
“For playing pickleball just three months, Preston is pretty good,” says Ben. When asked if he was going to try to play roundnet again in his free time, he replied, “Free time is a word I don’t use a lot these days! But if I get the chance, I’ll absolutely play again.”
According to Chris Ruder, Founder and CEO of Spikeball, Inc.—with approximately 4 million spikeball units sold—there are about 10-20 million people who have played roundnet.
Another spikeball pro competitor, Chris Hornacek, who recently hit the courts with Tyson Aposotol for an intense singles match, is also a pickleball pro-in-the-making, which proves there are many parallels between the two sports.
“I announced on Instagram that I was playing pickleball and suddenly a ton of spikeball players were sending me direct messages saying, ‘Yeah, I play!’ and telling me where I should travel to play pickleball,” says Chris. “Everyone points you in the right direction on how to improve your game.”
With millions of passionate players for a backyard game that complements pickleball nicely, we look forward to this network of athletes continuing to join us on the courts and work their way to the top of the pro circuit. See you in November at the 2021 Margaritaville USA Pickleball National Championships!
Check out the Pro vs. Pro video by Preston Bies of “How to Roundnet” below and visit our @USAPickleball Instagram channel for more exclusive videos and photos from competition!
Thank you to Tiffany Phelps of the Ponte Vedra Newsline for shining a spotlight on the explosive growth of pickleball in Ponte Vedra, Florida and for including Vossberg Gainor in the feature. Check out the full feature on their WEBSITE.
A special thanks to fellow pickleballer, Terri Wilson, for introducing me to Tiffany. The social + friend network that comes with pickleball is priceless.
By Tiffany Merlo Phelps
[email protected]
Laura Gainor had just launched a marketing company, Vossberg Gainor, while living in Chicago when pickleball hit her radar quite by accident in 2019.
“I was introduced to USA Pickleball through my husband because he used to have George Bauernfeind as a client at a previous agency. George is the chief marketing officer for USA Pickleball,” said Gainor, whose husband works in sports marketing.
USA Pickleball became Gainor’s client, and Gainor quickly realized that she wanted to learn to play the sport to be a more effective pickleball marketing consultant.
“On my one-year anniversary of launching Vossberg Gainor, I rebranded my website to have the unique niche of Pickleball Marketing. USA Pickleball continues to be a client, among others,” she said.
In October 2020, Gainor and her family moved to Nocatee, specifically because of its 12 new pickleball courts (for Nocatee residents only). She normally plays twice a day, every day.
“It’s the fastest growing sport in the USA, and it is a thriving social sport with a huge friend network,” said Gainor, 38. “It actually became more popular during the pandemic because people could play outside and socialize safely.”
Gainor’s enthusiasm for the sport can be found throughout Ponte Vedra Beach — both indoors and outdoors.
Reza Shafii plays pickleball three days a week at the Ponte Vedra YMCA every morning. He has been doing so since 2018 when he moved from Maryland where he also loved playing pickleball. There, he saw the numbers go from 20 people playing to 300 before he and his wife moved to Florida to be near his daughter and grandchildren.
“If you start this game, you won’t know when to quit,” said Shafii. “The fundamentals are the key. My goal is to encourage people to play better.”
Shafii said the camaraderie in pickleball is very different than in other sports, and it also provides an excellent cardiovascular workout. He added that any Ponte Vedra YMCA member can join in on the game at any time, and the Y offers wooden paddles for beginners.
“The advantage of this game is fellowship,” said Shafii, 71.
Shafii has taught his grandchildren how to play pickleball and loves the multi-generational aspect of the sport. It is an easy way to teach respect and compassion for each other, he said.
USA Pickleball Ambassador Mike Guyot, a Nocatee resident, was introduced to pickleball 14 years ago while living in The Villages near Ocala. Before long, he became an instructor with a 4.0 rating (skill level ratings fall between 0 – 5.0 in half point increments). Next Guyot captained teams and became a member of the Pickleball Community Volunteer Group. Once he moved to Nocatee, Guyot continued to play and was looking for ways to reach more pickleball players. That’s when he became an USA Pickleball Ambassador.
“The primary goal of an ambassador is to help the sport grow, welcome people and train players,” said Guyot, 72.
According to USA Pickleball reports, there are 4.2 million players in the United States, and the average age for all players is 41 years old. Also, 2020 marked the 55th anniversary of pickleball being invented by three fathers looking to keep their bored children active in the summer. Two stories exist about the origin of the game’s name, according to USA Pickleball. The prevailing one is that one of the fathers got a dog a year or so after the game was invented and named it Pickles. The dog often ran off with the ball, and so, when an official game name was needed, well, “pickleball” stuck.
The growing popularity of pickleball did not go unnoticed by Austin Taylor and Mike Miles, The Yards’ finance and operations director and general manager, respectively. They took over the Oak Bridge Club after it failed as a golf course and country club, said Miles. Construction of 12 pickleball courts, slated to open in October, is currently underway at this Ponte Vedra Beach sports and social venue, located at the Oak Bridge Club in Sawgrass. It also includes a renovated 12-hole golf course.
“After a great deal of research, we landed on pickleball, and our whole business model is for profit,” said Miles. “This is pay to play, and we may or may not have memberships. There will be no fighting for court space as you will get your own court, and you will be treated as a member during that time.”
Miles said “Pickle Garden at The Yards” will include LED lighting, covered social areas, a cabana available to rent and a pro shop with equipment rentals. Taylor added that this is a venue where clinics, tournaments and programs will be held while still meeting the needs of all types of players by offering a reasonable hourly rate — all open to the public.
To find public courts and play times, Gainor suggests checking out places2play.org.
Photo by Tiffany Merlo Phelps
Nocatee resident Mike Smiley playing pickleball recently at one of the 12 courts in the area.
It’s no secret that Ellen DeGeneres is a huge pickleball fan. Now she is adding pickleball merchandise to The Ellen Shop with the launch of her custom paddle line with Vulcan Pickleball! All proceeds from the paddles sales goes to support her charity, The Ellen Fund.
Check out the full line of paddles in The Ellen Shop.
Pickleball continues to surge and CNBC’s Shepard Smith has taken an interest in knowing why!
On Friday, April 16th, ‘The News with Shepard Smith‘ had special correspondent Jane Wells sit down with Ben Johns to talk about the sport’s growth and his personal professional career as a player.
“Tournaments have gotten bigger. The purses have gotten bigger. And the crowds have gotten more enthusiastic,” said Ben Johns.
Having also said he expects to make around $250,000 this year vs. $50,000 in 2018.
It’s an exciting time for pickleball and with 4.2 million players and growing, we will continue to see more opportunities for players and brands to monetize on the sport.
Check out the full CNBC segement below! Nothing better than having the opportunity to have watched it live while playing picklebally myself at the Pictona courts in Holly Hill, Florida.
