We recently spoke with The Economist with USA Pickleball CEO, Stu Upson, to talk about the growth of pickleball as one of the fastest growing sports in America. More and more players are hearing chatter about the sport and want in on the action! With almost 3.5 million players across the nation, we’ll see continuous growth over the next year.
Some key quotes from the article below and visit The Economist’s website to read the full article.
“In the five years to the end of 2019, pickleball participation grew by more than 7%, while Americans’ overall activity level stayed flat, according to the Sport & Fitness Industry Association. Although data from 2020 have not yet been released, the sport has picked up more swing thanks to covid-19. Last March, when quarantines went into effect and gyms closed, portable pickleball nets temporarily sold out. Players set up courts, which are half the size of tennis courts, in driveways. “It’s the new thing,” says Derek Heil, an employee at Dick’s Sporting Goods in Dallas, who has seen a sales spike for pickleball equipment over the last year, including for higher-end paddles which sell for around $100.”
As more people take up the sport, demand for televised matches and sponsorships will increase. – Stu Upson, USA Pickleball CEO